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7thonline Fabrix Delivers Smarter Global Demand Planning

Top Brands, Retailers Optimize Inventory with Leading Cross-Channel Platform

New York, NY – February 10, 2015 – 7thonline, Inc., a leading provider of cross-channel demand planning solutions to the wholesale and retail industries, has unveiled 7thonline Fabrix, the company's flagship cross-channel demand planning platform. 7thonline Fabrix is the only cloud-based merchandise planning platform designed for the Apparel, Footwear, and Accessories (AFA) industry and built from the ground up to deliver planning capabilities tailored to all selling channels—wholesale, retail, and eCommerce. Like fabrics, 7thonline Fabrix is integrated and flexible, supports interwoven processes, and is tailored to unique user requirements. 7thonline Fabrix provides a smart, innovative alternative to siloed, channel-specific, and spreadsheet-based merchandise and assortment planning.

The 7thonline Fabrix platform supports a Continuous Merchandise Management (CMM) process, a systematic approach to delivering a single, corporate view of consumer demand across all selling channels and regions. CMM processes include merchandise planning, assortment and store planning, allocation and replenishment, and in-season management or Open-to-Buy (OTB). Cloud-based and modular, 7thonline Fabrix lets users start anywhere in the CMM process for rapid time to value, minimal organizational impact, and lower total cost. Flexible, attribute-based hierarchies let users plan the way they want, rather than having the tool dictate the process. The platform also features embedded business intelligence that puts the power of rich analytics in the hands of merchants while relieving the reporting burden on the IT department.

Brands and retailers continue to spend millions of dollars on supply chain execution and fulfillment systems to capture omni-channel market opportunities. However, many continue to overlook the demand planning process, forcing organizations to react instead of proactively managing demand signals. Moreover, channel-specific merchandise and assortment planning remains the norm, making it difficult to drive inventory productivity at an enterprise level across channels and geographies. Fast-growing, leading retailers recognize that to increase inventory productivity and improve overall supply and demand alignment, they need a systematic, seamless approach to merchandise planning and allocation across all selling channels. 7thonline Fabrix enables this proactive approach. Industry leaders, including Brooks Brothers, Calvin Klein, Michael Kors, Oakley, Patagonia, Speedo, Under Armour, and VF Sportswear, leverage 7thonline's innovative cross-channel merchandise and assortment management platform to:

  • Gain complete inventory and demand visibility across all channels and regions
  • Optimize inventory positions and assortments based on local demand
  • Identify profit opportunities and risks earlier
  • Deliver greater full-price sell-through, lower markdowns, and faster inventory turns
  • Aggregate global orders to improve fill rates and save valuable time in the production cycle
  • Streamline processes and improve communication across divisions and teams

7thonline Fabrix is comprised of the Wholesale Suite, Retail Suite, and eCommerce Suite to address specific planning needs of each sales channel. 7thonline Fabrix Wholesale Suite enables brands to drive integrated production and assortment decisions earlier to improve their bottom line. It provides a platform for internal and external teams to analyze and collaborate on demand opportunities and inventory risks. 7thonline Fabrix Retail Suite helps retailers increase merchandise planning efficiency and full price sell-through via a systematic approach to building effective line plans, localizing assortments and managing in-season trends. Industry-specific forecasting algorithms and user-friendly analytics provide retailers an additional pair of eyes in this complex process, guiding them through detailed sales and inventory analysis and enabling them to identify profit opportunities earlier. 7thonline Fabrix eCommerce Suite is designed with the understanding that merchandise planning for eCommerce has a unique set of characteristics that set it apart from traditional brick-and-mortar or catalog merchandise management processes. For retailers and brands, the 7thonline Fabrix platform provides the essential demand visibility and analysis to optimize inventory productivity and enable successful execution of multi-channel merchandise management strategies.

“The Apparel, Footwear, and Accessories industry faces constant shifts in consumer demand,” said Max Ma, CEO of 7thonline. “Staying ahead to grow sales and increase profits at the speed of fashion is a balance of art and science. Brands that rely on spreadsheets and retailers using old technology not designed for cross-channel planning are at a disadvantage. To succeed, the industry needs a smarter process enabled by an intelligent solution. 7thonline Fabrix is the smarter choice.” 7thonline Fabrix is the result of years of product development in close collaboration with industry leaders. A highly regarded, independent analyst firm rated 7thonline as a leader in its study of retail planning solutions, citing the company’s AFA industry focus and expertise in cross-channel planning. CIO Review recently named 7thonline to its list of Top 20 Most Promising Retail Solution Providers, citing 7thonline’s innovative demand planning platform and user-focused business intelligence.

About 7thonline
7thonline is a leading provider of cross-channel merchandise and assortment management solutions to the Apparel, Footwear, and Accessories industries. Deployed in the cloud or as enterprise software, 7thonline solutions enable more effective planning, demand forecasting, and inventory optimization for fast-growing, omni-channel, leading brands. With embedded business intelligence and rich analytics, the company's solutions offer complete demand visibility and planning capabilities for wholesale, retail, and e-commerce—enabling increased sales, reduced markdowns, improved margins, and enhanced profitability. Customers include Bestseller, Calvin Klein, Colony Brands, EILEEN FISHER, G-III Apparel Group, Michael Kors, Nautica, Oakley, Patagonia, PVH and VF, among others. 7thonline is headquartered in New York, NY and has global offices in mainland China. To learn more, visit www.7thonline.com, and follow us on Twitter at http://twitter.com/7thonlineInc.