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Lead Generation Specialist

Job Description

7thonline is a leading provider of cross-channel merchandise and assortment planning solutions to the Apparel, Footwear, and Accessories industry. Our customers include industry leading brands such as Brooks Brothers, G-III Apparel Group, Michael Kors, Calvin Klein, Speedo, Oakley, Patagonia, PVH, Under Armour, and VF Sportswear, among others. 7thonline is a dynamic, growing technology company based in NYC that is expanding our Sales and Marketing teams to support our growth.

We are looking for an energetic, self-motivated Business-to-Business (B2B) Lead Generation Specialist to identify, qualify, and nurture sales leads. As part of the marketing team, the Lead Generation Specialist must be a strong team player with a proven track record of success in setting executive-level appointments and generating new business using a combination of phone, email, and social media outreach. Successful candidates will be comfortable and thrive on the phone to secure meetings for our Account Executives. The Lead Generation Specialist will report to the Director of Marketing. This position offers an opportunity to expand professionally and accept additional marketing and demand generation responsibilities.

Be rewarded for success. The Lead Generation Specialist will receive a competitive base salary with a bonus structure for secured appointments.

Primary Responsibilities

  • Book appointments with targeted accounts
  • Drive marketing event attendance
  • Demand generation, drive brand awareness via social media

Job Qualifications

  • Bachelor's degree, prefer Marketing or Communications major
  • 1-3 years' telemarketing, telesales, marcom, or appointment setting experience
  • Comfortable on the phone and with social media tools
  • Strong oral and written communication skills
  • Desire and demonstrated success in prospecting and identifying sales opportunities
  • Self-motivated, energetic
  • Retail / fashion industry experience is a plus
  • Knowledge of social media and marketing tools also a plus
  • Prefer New York City-based